Erica Owens (Rutledge)

Erica Owens (Rutledge) is a seasoned marketing professional with extensive experience in lifecycle marketing, currently serving as Senior Manager of Lifecycle Marketing at Ibotta, Inc. since December 2018. With prior roles ranging from Senior Marketing Associate to Manager at Ibotta, Erica has developed a strong background in digital engagement and campaign execution. Experience includes strategic program management at the Denver Metro Chamber Leadership Foundation, where program logistics, content curation, and digital performance insights were pivotal. Erica's career also encompasses a foundational managerial training in the Aramark Accelerate to Leadership Program and internships in event coordination and marketing with organizations such as SoRewarding, LLC and the Douglas County Educational Foundation. Erica holds a Bachelor of Science degree in Business Administration with a focus in Marketing from Colorado State University.