SG

Sergey Gorbenko

Head Of Drivers Digital at inDrive

Sergey Gorbenko is an experienced digital marketing professional with a strong background in user acquisition and search engine marketing. Currently serving as the Head of Drivers Digital at inDrive since November 2021, Sergey has successfully enhanced KPIs planning, conducted over 52 tests to optimize network performance, and improved relationships between various teams. Previously, as Head of Search Engine Marketing at Ridetech, Sergey developed a self-learning team, leading to significant improvements across multiple markets and products and generating up to 10% additional GMV through web product launches. Sergey also held key positions at OZON.ru, RealWeb Digital Agency, and Studio House, where responsibilities included managing complex marketing campaigns, training teams, and automating processes for efficiency. Sergey holds a Specialist degree in Trade Business from Far Eastern Federal University.

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inDrive

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inDrive is a ride-hailing service with more than 280 million downloads in more than 888 cities in 48 countries.