JDE Peet's
Martijn Smeitink is an experienced professional currently working at JDE Peet's as the Global Technology Manager Communication & Collaboration. Prior to this, Martijn worked at Avanade as the Manager Business & Technology Integration and at Accenture as a Consultant. Martijn has a Master of Science degree in Business Informatics from Utrecht University and a Bachelor's degree in Bedrijfskundige Informatica from Saxion University of Applied Sciences. In addition, Martijn completed an internship at Accenture where Martijn focused on creating a maturity model & development framework for Sustainability for IT.
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JDE Peet's
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We are the world's leading pure-play coffee and tea company, with local roots dating back over two centuries: In 1753 in Joure, the Netherlands, Egberts Douwe founded his first coffee outlet. Over a century later, in 1895, Johann Jacobs opened his first grocery business in Bremen, Germany. Then in 1966, in Berkeley, California, Alfred Peet opened his first Peet's coffee store. Today, we unleash the possibilities of coffee and tea in more than 100 countries with a portfolio of over 50 brands, including L’OR, Peet’s, Jacobs, Senseo, Tassimo, Douwe Egberts, OldTown, Super, Pickwick and Moccona. We serve approximately 4,200 cups of coffee or tea every second, and in 2022 generated total sales of EUR 8.2 billion and employed a global workforce of more than 20,000 employees. We: • are powered by our purpose: We unleash the possibilities of coffee and tea to create a better future; • are led by our vision: A coffee & tea for every cup; and • believe: It’s amazing what can happen over a cup of coffee or tea.