Tae Kim

Tae Kim is an accomplished professional in the insights and analytics field with extensive experience spanning over two decades in key leadership roles. Currently serving as an Insights Director at Kantar since August 2025, Tae specializes in brand strategy, growth strategy, shopper insights, and innovation. Previous positions include Director of the Advanced Analytics Team at NielsenIQ in Korea, Consumer Insight Director, Partner, and Managing Director at RisingSun Marketing Research & Consulting, and various roles at major organizations like Samsung and British American Tobacco. Tae's educational background includes an MBA in Marketing from Yonsei University, further enhancing expertise in market research and strategic growth initiatives.