King
Brian Burford has extensive experience in the gaming industry, currently serving as the General Manager of Candy Crush Soda Saga at King since January 2013. Brian has held various leadership roles, including Vice President and Senior Director focused on in-app purchases and game economy for Candy Crush Saga. Responsibilities include analyzing game performance, collaborating with designers and developers, and applying statistical and machine learning techniques to enhance business outcomes. Prior to joining King, Brian worked as a Genome Bioinformatics Researcher at King's College London and held a Research Fellow position at the Computer Learning Research Centre. Brian completed a PhD in Machine Learning from the University of London in 2008.
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King
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King is a leading interactive entertainment company for the mobile world, with people all around the world playing one or more of their games. They have developed more than 200 fun titles, and offer games that are enjoyed all around the world. King is an independent unit of Activision Blizzard Inc. (Nasdaq: ATVI), which acquired King in February 2016.