Gina Goff

Gina Goff is an accomplished media professional with extensive experience in content strategy and operations. Currently serving as VP of Content Strategy and Operations at Launch Potato since June 2025, Gina previously held similar roles at World of Good Brands and Leaf Group, where leadership included oversight of audience development for Hunker. Early career endeavors included a tenure at Sunset Publishing Corporation as Digital Director, where Gina managed digital operations and evolved a print brand into a multiplatform media company. Freelance work from 2002 to 2011 showcased expertise in content marketing and strategy across various consumer brands. Gina's key editorial roles at Citysearch culminated in significant leadership over national editorial operations. Educational background includes a B.A. in Mass Communications and Creative Writing from the University of California, Berkeley.