Make-A-Wish Australia
Sarah Croney is an experienced marketing and creative professional currently serving as the Group Head of Experience and Group Head of Marketing Digital and Engagement at Make-A-Wish Australia since May 2014. Sarah has led branding and marketing strategies, overseeing a team of nine and driving innovative storytelling as the Head of Content. Additionally, Sarah has contributed significantly to the organization in roles such as Head of Wish Design and Innovation and Digital Marketing Manager. Sarah is also the founder of Humph.com.au, a venture initiated in April 2022. Previous positions include Web and Social Media Officer at the University of Gloucestershire, Design Consultant at Butler Silcock Ltd, and Freelance Web/Graphic Designer. Sarah's educational background includes a Mini MBA in Brand Management and Marketing, an MA in Interior Design, and a BSc (Hons) in International Marketing Management and Multimedia.
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Make-A-Wish Australia
Make-A-Wish® Australia creates life-changing wishes for children with critical illnesses. Our mission is to grant the wish of every eligible child – a quest sparked by the belief that a wish is integral to a child’s treatment. We work in partnership with sick children, their families and medical teams to design and deliver wish experiences that are as unique as the children who imagine them. No two wishes are alike, from the simple to the seemingly impossible – we’ve made unicorns fly, sent kids to the moon and even helped Australia’s youngest ever cricket captain don the baggy green. Wishes transform the lives of sick kids, their families and communities. Research shows that wishes work to complement medical treatment, helping to calm, distract and empower sick kids at the time they need it most. When a wish is realised, a child discovers that despite their situation, anything is possible. Make-A-Wish is one of Australia’s most trusted charities and part of largest wish-granting organisation in the world. As a registered Australian charity, we rely completely on the generosity of our volunteers, partners, donors and supporters to make the impossible possible for seriously ill children in Australia. Find out the difference you can make by visiting www.makeawish.org.au