MarketingOps.com
Carissa M. currently serves as the Director of Marketing Operations & Sales Development at Anteriad, overseeing analytics dashboards, multi-touch attribution models, and optimizing paid channels to enhance funnel metrics and pipeline creation. With a robust background in marketing operations, Carissa has held pivotal roles at companies such as Talon.One and Stream, where responsibilities included developing lead routing systems, improving CRM integrations, and creating documentation for marketing processes. Additionally, Carissa contributes as an Ambassador for MO Pros, a community for Marketing Operations Professionals. Educational qualifications include a Bachelor's degree in Marketing from the University of Florida.
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MarketingOps.com
We're a community of thousands of Marketing Operations Professionals (MO Pros) that aim to elevate each other and the role of Marketing Ops daily. This community is made up of marketing ops professionals from a wide array of industries and backgrounds. Our members have experience in multiple marketing automation platforms and a wide variety of marketing technology solutions.