Mattel
Tara Aragon has a Bachelor of Arts Degree in Economics with a Management minor from UC Irvine. Tara has extensive experience in various roles related to business insights, strategic planning, analytics, research, and project management. Tara has worked at companies like Mattel, Inc., Fresh & Easy Neighborhood Market, Inc., Di Bonaventura Pictures, Thunder Road Pictures, and State Street Investment Management Solutions. In their current role at Mattel, Inc., Tara serves as the Sr. Manager Global Business Insights, where Tara leads a team and collaborates with various departments on strategic planning and analytics projects. Tara has a strong background in pricing analysis, market research, and project management.
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Mattel
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Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. They create innovative products and experiences that inspire, entertain and develop children through play. They engage consumers through their portfolio of iconic brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends®, UNO® and MEGA®, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Their offerings include film and television content, gaming, music and live events. They operate in 35 locations and their products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.