Samer Abu-Ltaif

President, Microsoft CEMA at Microsoft

As President of Microsoft Middle East and Africa (MEA), Samer Abu Ltaif leads Microsoft’s operations in an area that represents one of Microsoft’s fastest growing and most diverse markets. Microsoft MEA’s 3 000 team members span 40 offices covering 79 countries across three continents with more than 18 000 partners.

In this role, Abu Ltaif is responsible for the company’s strategy and advancing its position as an innovative industry leader, a socially responsible enterprise and a recognised, diverse, inclusive and great place to work. He took up this role in February 2017.

Abu Ltaif joined Microsoft in 2004 and has held many senior roles within the organisation. Most recently, he was the General Manager of Microsoft Gulf, where he led landmark Microsoft initiatives aimed at empowering governments and citizens through innovation, revolutionising education, stimulating SME growth and entrepreneurship; all to enhance the markets global competitiveness and modernisation.

Abu Ltaif studied computer science at the American University of Beirut. He is based in Dubai with his wife and two children. In his spare time, Abu Ltaif enjoys water skiing, swimming and spending time with his family.

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Microsoft

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Founded by childhood friends Bill Gates and Paul Allen in Redmond Washington, Microsoft began its operations as a computer software company. They quickly became a household name within the computer operating system market when it was founded in 1975. With their successful IPO a few years later, they went on to acquire several large operations such as LinkedIn and Skype giving them total market dominance. With the shift to a devices and services strategy and under new leadership, Microsoft went on to become the most valuable publicly traded company in the world. In 2019, they made history as the third US public company to reach 1 trillion market cap, and most recently, they have been valued at over 2 trillion. Today, Microsoft generates revenue by developing, licensing, and supporting a wide range of software products and services, by designing and selling hardware, and by delivering relevant online advertising to a global customer audience. In addition to selling individual products and services, they offer suites of products and services such as consulting to computer system integrators and developers. However, they are mostly known for Microsoft Windows Operating System, Microsoft Office suite, and the Internet Explorer web browser. More specifically, their products include operating systems for personal computers, servers, phones, and other intelligent devices; server applications for distributed computing environments; productivity applications; business solution applications; desktop and server management tools; software development tools; video games; and online advertising. They also design and sell hardware including the Xbox 360 gaming and entertainment console, Kinect for Xbox 360, Xbox 360 accessories, and Microsoft PC hardware products


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