Mindshare
Beatrix Li currently serves as the Global Associate Finance Director at Mindshare, a role held since January 2020, with a progression to Global Client Finance Manager by May 2021. Previous experience includes Senior Finance Manager at Hearst UK from February 2019 to January 2020, Finance Analyst at BBC Studios from October 2017 to January 2019, and Management Accountant at Gieves & Hawkes for a brief period in 2017. Beatrix Li also worked as Cost Accounting Manager at Azzurri Group and as an IT Finance Analyst at Burberry, where earlier roles included Accounts Payable and IT Finance Administrator. Initial experience in finance began as Wholesale Billings Administrator at Virgin Media. Beatrix Li holds a BA from the University of Cambridge and additional qualifications from The London School of Economics and Political Science (LSE).
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Mindshare
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Mindshare believes that in today’s adaptive world everything begins and ends in media. Mindshare's role in this world is to help clients grow their business and to become their lead business partner and they achieve this through a culture of original thinking driven by speed, teamwork and provocation.