MLSE
Jason Jay is an accomplished Managing Director and Creative Director, currently leading CONTENDER STUDIO, a sports branding and design consultancy since 2018. Concurrently serving as the Lead Designer for the Sport Performance Lab at MLSE, Jason focuses on innovative sports analytics and technology to enhance team performance. With an extensive background in product design and visual strategy across various companies including JSNJAY DESIGN INC., RBC, Intuit, and CBC, Jason has a proven track record in UX/UI design, mentoring, and collaboration. Additionally, Jason has contributed to education as a Sessional Instructor at Sheridan College and has a solid academic foundation with multiple degrees in Design and Strategic Marketing.
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MLSE
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Maple Leaf Sports & Entertainment (MLSE) is a professional sports and commercial real estate company based in Toronto, Ontario, Canada. MLSE is one of the world’s premier sports and entertainment companies as owners of the Toronto Maple Leafs (NHL), Toronto Raptors (NBA), Toronto FC (MLS), Toronto Argonauts (CFL), Toronto Marlies (AHL), Raptors 905 (NBA G-league) and Toronto FC II (United Soccer League) and hosts more than 3.8 million fans each year at its venues.