PT. MRT Jakarta
Rendy Primartantyo has extensive work experience in various roles related to commercial and retail, media planning, marketing, business development, and research. Rendy currently serves as the Head of Commercial & Retail Division at PT. MRT Jakarta since 2019. Prior to that, they worked as the Media Planning Group Head at MediaCom from 2013 to 2019. Rendy also held the position of Marketing & Business Development Manager at Sodexo Motivation Solutions Indonesia from 2009 to 2013 and as a Media Planning Group Head at MindShare (WPP) from 2009 to 2009. Furthermore, they worked at PT. Cakrawala Andalas Televisi (ANTV) as the Network Promo and Presentation Planning for Asia Global Media (JV of STAR TV & ANTV) from 2006 to 2008. Rendy's early career included a role as a Senior Media Planner at Initiative from 2004 to 2006 and a Research Executive at NFO Worldwide, part of Interpublic Group (IPG), from 2002 to 2004.
Rendy Primartantyo's education history starts in 1995 when they attended SMUN 68. It is unclear what degree they obtained during this period, but their field of study was in IPA. In 1998, they enrolled at the University of Indonesia where they pursued a Bachelor of Economics degree in Business, Management, Marketing, and Related Support Services. Rendy completed this program in 2002.
Returning to education after a gap, Rendy Primartantyo pursued a Magister Management degree at Universitas Prasetiya Mulya from 2010 to 2012, specializing in Strategic studies.
In 2020, Rendy Primartantyo participated in a short-term program at Kellogg Executive Education, where they obtained a certificate in Digital Marketing Strategies.
Additionally, Rendy Primartantyo obtained two additional certifications in 2020. These certifications were "Edge Academy Certified: Data-Driven Planning" and "Edge Academy Certified: Marketing Foundations" obtained from The Trade Desk institution.
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PT. MRT Jakarta
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PT Mass Rapid Transit Jakarta (PT MRT Jakarta) was established on June 17, 2008 as Limited Liability Company with a majority of shares owned by the Provincial Government of DKI Jakarta as much as 99.98% and the rest is owned by PD Pasar Jaya as much as 0.02%. The scope of work of PT MRT Jakarta including the construction of MRT infrastructure and facilities, to operate and maintain infrastructure and facilities, as well as develop and manage property / business in Depo Lebak Bulus, stations and surrounding areas. MRT Jakarta development plan has actually been initiated since 1985. But only in 2005, the project was acknowledged as national project by President of the Republic of Indonesia. Phase 1 MRT Jakarta project was fully financed by Japan Bank for International Cooperation (JBIC) which is merged with Japan International Cooperation Agency (JICA) later on. JICA acts as an assessment team and JBIC as a lender. The project design was started in 2008-2009, and the construction phase was started in October 2013 with the target of finishing at the end of 2018. MRT Jakarta Phase 1 will operate in March 2019, with the route approximately 16 kilometers from Lebak Bulus, South Jakarta to Bundaran Hotel Indonesia, Central Jakarta. At Phase 1, it will be consisting of 7 elevated stations: Lebak Bulus, Fatmawati, Cipete Raya, Haji Nawi, Blok A, Blok M, Sisingamangaraja and 6 underground stations: Senayan, Istora, Bendungan Hilir, Setiabudi, Dukuh Atas, Bundaran Hotel Indonesia. With target of > 200,000 passengers in a day and flexibility to manage Transit Oriented Development (TOD) around the station area, MRT Jakarta optimists to be one of the leading rail-based transportation companies in Indonesia for safety, reliability, customer service and time efficiency.