NBCUniversal
Brandon Lee is an experienced professional in marketing analytics and forecasting strategy, currently serving as VP of Forecasting Strategy and Content Evaluation at NBCUniversal since October 2021, where responsibilities include leading teams focused on subscriber forecasting and content value projections. Prior roles include Vice President of Media Analytics and Assistant Vice President of Marketing Measurement and Optimization at AT&T, where Brandon directed teams on marketing measurement and optimization strategies. Previously, Brandon held positions at DIRECTV, PD Financial Corp, and Citi, contributing to various aspects of business analytics, database marketing, and marketing strategy. Brandon holds a Bachelor of Science degree in Industrial Engineering and Operations Research from the University of California, Berkeley.
This person is not in any teams
This person is not in any offices
NBCUniversal
411 followers
NBCUniversal is one of the world's leading media and entertainment companies. They began separately as NBC and Universal, both in the new world of motion picture, production, and distribution. In 2004, they merged to become a new media conglomerate. Today, they own and operate over 20 different businesses across 30 countries. Their services include development, production, marketing of entertainment, news and information. Within their services, they own and operate various portfolios of news and entertainment television networks, a premier motion picture company, television production operations, television stations group, theme parks, and streaming services. They are a wholly owned subsidiary of Comcast. Notable brands within their Film portfolio are Universal Pictures, DreamWorks, and Focus Features. Their News portfolio includes NBC News, MSNBC, and CNBC. Parks and Resorts consists of Universal Studios Hollywood, Universal Orlando Resort, Universal Studios Japan, Universal Studios Singapore, and Universal Beijing Resort. TV & Streaming is a larger portfolio that consists of NBC, NBC Sports, Telemundo, peacock, Oxygen True Crime, Universal Kids, USA, SyFy, GolfNow, hayu, bravo, E, and Fandango. Lastly, the TV studios group is recognized by their Universal Television, UCP, Universal Television Alternative, and Universal International Studios brands.