DP

David Parker

Sr Manager, Digital Fraud Strategy at NewDay

David Parker is a seasoned professional in fraud risk management with extensive experience in both strategic and operational roles. Currently serving as Sr Manager of Digital Fraud Strategy at NewDay since May 2023, David focuses on developing strategies for behavioral biometrics and device intelligence to combat application and account takeover fraud. Prior to this, David spent two decades at American Express, where contributions included leading the EMEA Fraud Risk Management team and overseeing identity theft strategies for multiple European markets. Additional roles at American Express included leading teams focused on fraud investigations, card fraud, and credit. David's career also includes leadership positions at Mercer, Unum UK, and Legal & General, where foundational skills in underwriting and project management were developed.

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NewDay

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NewDay, formerly SAV Credit, is a financial services company specialising in providing credit products to consumers in the United Kingdom. Their vision is straightforward, to help people be better with credit. This is powered by their Manifesto. Their Manifesto is made up of four core principles, we’re a welcoming, understanding, knowing andrewarding business. They make their Manifesto meaningful by placing their customers at its heart, and their Manifesto at the heart of their business strategy. It’s as simple as that.


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