NTUC First Campus
Eleanor Tan is an accomplished marketing and customer experience leader with extensive expertise across various educational organizations. Currently serving as Chief Customer Officer at NTUC First Campus, Eleanor drives brand and marketing strategies for preschool brands like My First Skool and The Little Skool House, focusing on enhancing customer experience and enrolment processes. Previous roles include Director of Brand Marketing and Customer Experience at MindChamps, where Eleanor led a global brand refresh, and Director at The Learning Lab, managing a team of 100 and achieving multiple awards for innovative marketing campaigns. With a solid foundation in business development and marketing communication, Eleanor has a proven track record of revenue growth and stakeholder engagement across diverse sectors. Eleanor holds various degrees, including a Master of Arts in Digital Management and certifications from prestigious institutions such as Harvard Business School Online.
NTUC First Campus
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At NTUC First Campus, we are more than just a leader in preschool education. As a social enterprise, we are on a mission to enable bright futures for every child and their family. We believe that every child deserves the best start in education in the most formative years of their lives. Since 1977, we have been making quality preschool education accessible through our holistic support framework. NTUC First Campus helps our team members realise their full potential, so they can help children reach theirs. We provide a supportive environment that nurtures growth and development, equipping our people with the tools and opportunities they need to thrive. Our Network Over 170 Preschools | 1 Outdoor Enrichment brand Serving over 5,500 staff and 27,500 children and families in Singapore yearly Our Preschools and Programmes My First Skool (MFS) | Little Skool-House (LSH) | First Campus Outdoor School | First Campus SEED | Bright Horizons Fund (BHF) Our Achievements Voted as one of the Best Company to Work For in Asia 2022 (4th year running) | HRAsia WeCare: Most Caring Companies Award 2022 (2nd year running) | SkillsFuture Employer Award (GOLD)