ODN Digital Services
Kumar Udaar is an experienced professional with a strong background in e-commerce and retail management. As the Co-Founder and Chief Operating Officer of ODN Digital Services Pvt. Ltd. since October 2015, Kumar specializes in developing innovative product marketing content solutions for e-commerce marketplaces and global brands. Prior experience includes serving as the Manager for Men’s Clothing at Snapdeal, where responsibilities encompassed maximizing sales and market share, and as the Key Accounts Manager at Nineteen Apparels Pvt Ltd, overseeing online sales for multiple brands. Earlier roles also include a summer internship focusing on skill gap analysis at IL & FS Skills and as a Buyer and Merchandiser for Levi's at Suncorp Retail Pvt Ltd. Kumar holds an Executive Certificate in Strategy & Leadership from the Indian Institute of Management, Indore, an MBA in Marketing & Operations from Lal Bahadur Shastri Institute of Management, and a Bachelor of Fashion Technology from the National Institute of Fashion Technology, Mumbai.
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ODN Digital Services
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ODN (short for ‘Open Doors Now’) is the market leader in Shop-Now Content™ strategy, helping brands and sellers with impactful content that converts. ODN delivers better customer conversions on e-commerce platforms through proprietary top-line processes, which include consumer research, content data analysis, production and design of impactful rich-media content, brand audits, and developing hi-conversion listing content. ODN specializes in Catalog Shoots, Creative Shoots, A+ Content, 2D Animations, Marketing Banners, and PDP Pages across categories viz. Fashion, FMCG, Home and Lifestyle, Baby Products, Beauty and Wellness etc. Founded in 2015, ODN is today the authorized e-commerce content partner for over 200 brands including Amazon, Flipkart, Reliance Brands, Nykaa, Myntra, ONDC, Tata Cliq, Fossil APAC, United Colors of Benetton, M&S, TTK Prestige, CRED, Noon, Fabindia, Zydus, Landmark Group. Over 120 ODN e-commerce and creative experts work together to deliver ‘Shop Now’ content solutions to global, legacy, omnichannel consumer brands, D2C brands, and vertical Marketplaces. ODN processed over 1 million products in 2022 with subject-matter expertise in over 20 top product categories. ODN team has devised a Shop-Now Content™ strategy for over 40 online marketplaces in India and 14 countries in ME, SEA, and MEA.