OFF ROAD
Niels Viby is an accomplished executive with extensive experience in digital marketing and media consultancy. Since July 2011, Niels has served as Chief Executive Officer at OFF-ROAD, where the focus is on providing flexible and responsible digital marketing consultancy services to address the challenges faced by Chief Marketing Officers. Previously, Niels held leadership roles including Managing Director at Maxus Communications, Country Manager for MTV Networks in Denmark, Business Development Director, Account Director, and Marketing Researcher at Carat, and Researcher at Bloem Research. Niels holds a Master’s degree in Economic Psychology and Science of Advertising from Tilburg University, complemented by a solid educational foundation from various gymnasiums.
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OFF ROAD
OFF ROAD is a full-service digital marketing agency with a broad skill set within advertising strategy and digital project management of all scales. This includes scoping of digital development projects, buying and optimization of digital advertising, social media management, content production including overseeing video production, web analytics, reporting, etc. As such, we are experts within most things digital, but we also offer consultancy in offline advertising and media such as TV, radio, outdoor etc., and we draw on our capable partnership network when needed. We are an independent agency founded in Copenhagen, Denmark. This provides us with freedom in relation to creativity and management, and it enables us to make quick decisions and act on them instantly.