With $8.5B in digital ad revenue and $40B in global TV ad revenue flowing through the systems, Operative plays a crucial role in helping the world’s top media companies and publishers manage and advance their advertising businesses and increase revenue by helping them transition from ratings-based to outcome-based selling with modern order management system. The platforms are built on modern cloud native SaaS based technologies for Convergence. The multiple channel advertisement requirements are managed from a single place.

Software

Operative

Operative's headquarters in New York, NY, United States

Michael Grossi

Stephen Paoletti

Hanan Aharoni

Michael Pollard

Barry Dyer

Seth Metsch

Catherine Page

Mike Napodano

Glen Ceniza

Ben Tatta

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People (9)

Seth Metsch

Ben Tatta

Hanan Aharoni

Austin Nash

Lan Zhang

Steve Paoletti

Tarandeep Atwal

Tom Paradiso

Stephen Paoletti

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