Opti Digital
Pablo Hernández Rodríguez is an experienced professional in programmatic advertising and customer success, currently serving as a Programmatic AdOperation Specialist & Customer Success Manager at Opti Digital since July 2022. Previously, Pablo held positions at Webedia from January 2019 to June 2022 as a Programmatic & AdOps Specialist Publisher Manager and Programmatic & RTB Specialist Publisher Manager, and at Weblogs SL from September 2017 to December 2018 as a Programmatic & RTB Publisher Manager. Earlier experience includes a role as Luxury Marketing Strategist at Vinhoy, where responsibilities included luxury online marketing and event organization, and internships in purchasing and reception at Resort Grand Sirenis Riviera Maya and in inventory management at Universidad Internacional de Profesiones. Pablo holds multiple master's degrees in Digital Marketing, Social Media, and International Business, along with a degree in Gastronomic Administration from Universidad Internacional de Profesiones.
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Opti Digital
Opti Digital is an AdTech company with the mission to simplify ad management for media publishers so they can focus on creating premium content for their audience. We are dedicated to helping them significantly improve their ad revenue by providing cutting-edge AI-based technologies and agnostic innovations: - Opti All-in-one is an end-to-end ad monetization platform for digital publishers that automatically manages ad inventory to maximize revenue while maintaining web performance. - Opti Yield is a dynamic price flooring solution using predictive and reactive AI models to automatically and accurately maximize yield. - Opti Engage is an engaging story-like ad format compatible with IAB standards that maximizes the revenue from every ad placement. Opti Digital offers the one of the lightest ad stacks in the market and ensures seamless integration into the publisher's website with just one tag. Thanks to robust AI technologies, we enable publishers to make real-time decisions to boost revenue while providing transparency with a live analytics dashboard, including real-time audience data and revenue by URL and source. Opti Digital works with global publishers and channel partners such as Vidal, Orange, Brainly, Grupo RBA, Snack Media, Adapex, and Webedia across EMEA and NA. Our commitment is to provide cookieless and robust technologies for publishers to stay ahead in the market, while being part of a greener industry by reducing the carbon footprint of ads.