Palm Hills Developments
Tarek Ibrahim is a Digital Marketing Director with 15+ years of experience driving digital transformation and revenue growth across client and agency sides. His expertise spans the full spectrum of digital marketing, from strategic planning and automation implementation to performance-driven execution. He has spearheaded website and mobile app development projects with a focus on creating information Architecture and UI/UX optimizations, while overseeing complete digital product lifecycles.
A proven leader in monetizing digital assets, he has architectured marketing systems that generated $3B+ in sales over four years through integrated campaigns combining paid media, SEO/SEM, and end-to-end lead generation. His content strategies have elevated brand presence across all digital platforms and social channels. With experience managing teams of six and directing budgets exceeding 1.5B, he consistently delivers scalable marketing operations that balance creative innovation with measurable business results.
His cross-functional leadership bridges technical execution and commercial strategy, specializing in translating complex business objectives into high-performing digital experiences that drive engagement, conversions, and sustainable growth.
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Palm Hills Developments
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Palm Hills Developments is a leading real estate company in the Egyptian market, primarily developing integrated residential, commercial real estate and resort projects. Founded in 2005 by Mansour and Maghraby Investment and Development Company [MMID], the company which is listed on the Egyptian Stock Exchange and London Stock Exchange, traded under the symbols "PHDC.CA" and "PHDC.LI" respectively, was the result of a vision to create self-sufficient and well integrated communities. Presently Palm Hills Developments possesses one of the largest land banks in the country and is rapidly growing into a regional player, thanks to a geographically diversified land bank suitable for the development of a broad range of real estate products all fashioned to cater for customers' need gaps and preferences. Currently, Palm Hills Developments has a portfolio of 26 projects spanning different development stages nationwide, and spreading over 27 million square meters [sqm] in Egypt, including 5 million sqm in which is held for sale in Saudi Arabia. The Company's product offering includes primary homes on both West Cairo and East Cairo, as well as second homes by the Mediterranean Sea [North Coast]. The land bank includes 757,000 sqm of land earmarked for Commercial/Retail developments, with ambitions to have such properties contribute around 25% of the Company's consolidated Net Income by 2020.