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Felix Mayerhofer has extensive experience in the design and creative field. Felix started their career in 2002 as a Junior Art Director at Verlag Lutz Garnies and later worked at Attic Futura GmbH, A.S.S. Werbeagentur München, Cutfish Verlag München, and Mayerhofer graphic&design in various art director roles. In 2013, they joined PAYBACK as a Senior Art Director and eventually became the Creative Director in 2017. Felix has a solid background in graphic design and has contributed to multiple companies in the industry.
Felix Mayerhofer attended Ludwig-Maximilians-Universität München from 1995 to 1998, where they studied Kunstgeschichte (Art History), but did not complete a degree. Felix then went on to study Kommunikationsdesign (Communication Design) with a focus on Typografie (Typography) at Technische Hochschule Nürnberg Georg Simon Ohm from 1998 to 2002, where they obtained a Diplom degree.
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PAYBACK is the leading multipartner loyalty program and multichannel marketing platform. In Germany, Austria, Italy, Poland and other countries worldwide, customers can collect points from thousands well-known companies and marketplaces offline and online and redeem these for vouchers, rewards, frequent flyer miles or donate them to charity projects. As a multichannel marketing platform PAYBACK communicates synchronously via all channels – offline, online and mobile – and, in doing so, provides the optimum combination of coverage and personalization. Companies are able to run integrated campaigns via all available channels. They can get their message and offers to customers at the right time and the right place via the right channel - and as a result, maximize their ROI. PAYBACK is part of the American Express Group.