PAYBACK
Thomas Ziegler is an accomplished professional in the field of advertising technology and digital marketing, currently serving as a Senior AdTechnology Manager at PAYBACK since January 2013, where responsibilities include managing and developing the AdTech stack across multiple markets. With extensive experience in technical product management, in-app advertising, and data-driven marketing automation, Thomas Ziegler has also held previous roles as AdTechnology Manager and freelanced as a Digital Marketing consultant. Notable prior positions include Director of Sales Engineering at Tremor Video, where Thomas oversaw European pre-sales and technical account management, and Technical Account Director for International Clients at TradeDoubler, collaborating with major global brands. Thomas Ziegler’s expertise spans various aspects of ad technology, inventory management, and operational support, complemented by a solid foundation in web design and development from early career roles at CHECK24 and other organizations.
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PAYBACK
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PAYBACK is the leading multipartner loyalty program and multichannel marketing platform. In Germany, Austria, Italy, Poland and other countries worldwide, customers can collect points from thousands well-known companies and marketplaces offline and online and redeem these for vouchers, rewards, frequent flyer miles or donate them to charity projects. As a multichannel marketing platform PAYBACK communicates synchronously via all channels – offline, online and mobile – and, in doing so, provides the optimum combination of coverage and personalization. Companies are able to run integrated campaigns via all available channels. They can get their message and offers to customers at the right time and the right place via the right channel - and as a result, maximize their ROI. PAYBACK is part of the American Express Group.