Wayne Simmons

Chief Marketing Office | Global Customer Excellence Lead at Pfizer

Wayne Simmons, CCXP, is a seasoned professional in customer experience and marketing, currently serving as the Chief Marketing Officer and Global Customer Excellence Lead at Pfizer. Previously, Wayne held the position of Professor of Practice in Customer Experience Strategy at Michigan State University's Eli Broad College of Business. With extensive experience at Bayer as a Customer Experience Leader and Opptiv LLC as an Executive Advisor for CX Transformation, Wayne also contributed as the Global Head of Delivery at The Ritz-Carlton Leadership Center. Academic credentials include a Bachelor of Science in Political Science and Sociology from The State University of New York and completion of the Advanced Management Program at The Wharton School.

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New York, United States

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Pfizer

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Pfizer Inc. is a research-based, global biopharmaceutical company. They apply science and their global resources to bring therapies to people that extend and significantly improve their lives through the discovery, development, manufacture, marketing, sale and distribution of biopharmaceutical products worldwide. They work across developed and emerging markets to advance wellness, prevention, treatments and cures that challenge the most feared diseases of our time. Pfizer collaborates with healthcare providers, governments and local communities to support and expand access to reliable, affordable healthcare around the world. Pfizer was founded in 1942. Most of Pfizer’s revenues come from the manufacture and sale of biopharmaceutical products. They believe that their medicines and vaccines provide significant value for healthcare providers and patients, through improved treatment of diseases, improvements in health, wellness and productivity as well as by reducing other healthcare costs, such as emergency room or hospitalization. Pfizer is committed to fulfilling their purpose: Breakthroughs that change patients’ lives. Their purpose fuels everything they do and reflects both their passion for science and commitment to patients. Pfizer’s growth strategy is driven by five “Bold Moves” that help them deliver breakthroughs for patients and create value for shareholders and other stakeholders: 1. Unleash the power of our people; 2. Deliver first-in-class science; 3. Transform our go-to-market model; 4. Win the digital race in pharma; and 5. Lead the conversation.