PG Forsta
Kyle Ferguson is an experienced executive with a strong background in leadership roles across various industries. Currently serving as Chief Executive Officer at Forsta since May 2020, the company is a prominent Market Research and Experience technology platform. Ferguson's tenure at Forsta includes its acquisition by Press Ganey, resulting in significant global growth. Previous leadership includes Chief Executive Officer at Fraedom, a Fintech acquired by Visa Inc., along with roles at Hogg Robinson Group PLC as Chief Commercial Officer and Managing Director for Asia Pacific. Ferguson has also contributed to American Express and served on advisory boards such as Commercial Payments International. Additionally, Ferguson holds board member positions at Invisible Homes and Papirfly Group. Academic credentials include a Bachelor of Science in Chemical & Environmental Engineering from Rensselaer Polytechnic Institute.
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PG Forsta
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Our businesses are breaking down silos to explore and understand the full Human Experience of our clients’ target audiences, both external and internal. PG Forsta provides the experience and research technology and expertise to help organizations get a deeper, more complete understanding of the experiences of their audiences. The company powers the HX (Human Experience) Platform – a comprehensive experience and research technology platform that breaks down the silos between CX (Customer Experience), Local Experience (LX), Employee Experience (EX), Patient Experience (PX) and Market Research. PG Forsta serves a variety of industries, including healthcare, financial services, hospitality, market research, professional services, retail, and technology. We deliver groundbreaking experience and research technology, unmatched expertise, and real impact for ambitious leaders globally.