Pmweb
Laura Pita possesses extensive experience in marketing and communication, currently serving as an Analista de Entregabilidade Pl at Pmweb since November 2021, where expertise is focused on ensuring effective communication delivery to internet service providers. Prior to Pmweb, Laura led the Sales Paz project at Escola de Enfermagem da Paz, developing the commercial department and implementing training, CRM systems, and inbound marketing strategies. Additional roles at Escola de Enfermagem da Paz included leadership and analytical positions in communication and marketing, where responsibilities ranged from digital marketing initiatives to customer satisfaction analysis. Laura's early career includes roles in graphic production and traditional marketing with Auto Shopping Sinos and Pcom. Educational achievements include an MBA in Marketing, Digital Launches, and Social Media from Unisinos and a Bachelor's degree in Social Communication, Advertising and Propaganda, also from Unisinos.
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Pmweb
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Pmweb is a data driven marketing company passionate about CRM. We help brands to create direct and solid relationships with their consumers with our expertise in design, strategy and technology. Pmweb combines the customer lifecycle with the conversion funnel, seeking the optimization of experience and revenue through the 360° view of consumers. Itis controlled by Wunderman, one of the world's leading digital agencies and a member of the WPP Group.Pmweb was founded in 1996 by Ayres Potthoff and Tárik Potthoff.