QSRP
Ira Prifti serves as the Chief Digital Solutions & Technology Officer at QSRP since February 2025, previously held positions as Chief Strategy Officer and Global Director of the F&B Division at ACRELEC from October 2018 to February 2025, and Chief Information Officer at KFC France from April 2015 to September 2018. Earlier roles include Projects Director at Yum! Brands - KFC France, Recruitment Consultant at Robert Walters, Business Consultant at GE Capital, and Consultant at UniSystems. Ira Prifti's career began as an Assistant Venue Technology Manager for Athens 2004. Educational qualifications include an MBA in International Business from École nationale des ponts et chaussées and a degree in Computer Engineering and Informatics from the University of Patras, complemented by an exchange program at Universitat Politècnica de Catalunya.
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QSRP
QSRP is a young & creative platform fully dedicated to delivering great food experiences to our 100 million customers annually through our 1,000+ restaurants and 6,000 employees throughout 9 key countries. Our product offering proudly represents a culturally diverse selection of Burgers through our US-style Burger King and Belgian-rooted Quick restaurants, French style O’Tacos as well as sustainable certified seafood at NORDSEE & Go! Fish. QSRP generates EUR 1,3B in systemwide sales within the quick service restaurant sector and is ideally positioned for both organic as well as external growth through acquisitions. We strongly believe we can position ourselves as a leader within the QSR sector by successfully leveraging our know-how, digital solutions and food technology through the diverse capabilities of our multi-national teams. This dynamic mindset defines our clear direction and underpins the purpose of creating QSRP.