Santiago Orrego Henao

Marketing Analyst at RD Station

Santiago Orrego Henao is a marketing professional with extensive experience in digital marketing, diversity and inclusion strategies, and project management across various industries. Currently serving as a Marketing Analyst at RD Station, Santiago focuses on expanding digital marketing opportunities in LATAM. Previous roles include a D&I and Social Responsibility Analyst at Electrolux, where initiatives promoted workplace diversity and inclusion, and a Project Coordinator managing food sustainability programs. Santiago also has operational expertise from managing marketing teams at Auteco and has established marketing departments at Astex and CWD CarWashDomicilios. Educational qualifications include a degree in Publicity from Universidad Pontificia Bolivariana and a qualification in music for the industry from Escuela de Audio y Sonido de Colombia.

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RD Station

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RD Station is a leader in software development (SaaS) aimed at the growth of medium and small companies. Its marketing and sales automation platform is a leader in Brazil and has 35,000 customers in more than 40 countries. It has a content, media and education division for clients and partners, which includes the Digital Results and Results Agency websites, and 750 employees throughout Latin America.


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