Right Formula
Barry Parker is a Design Director at Right Formula. Before joining Right Formula, Barry held positions as a Senior Designer at various companies including IMG Media, Seven46, Havas Sports & Entertainment, and IMG. Prior to these roles, Barry worked as a Graphic Designer at Trinity Mirror Sport Media.
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Right Formula
Right Formula is an award-winning global sports and entertainment consultancy that handles all aspects of sports sponsorship to ensure that chosen partnerships deliver against their desired objectives. The agency was founded in 2009 on the principle of being indispensable to our clients by employing some of the best industry talent. From Kia Motors, Pirelli, Genpact and SAP through to Logitech, Loch Lomond Whiskies, URC and Technics, Right Formula works closely with global Brands and Rights Holders to create and activate truly strategic partnerships that deliver impactful results.