Right Side Up
Dan Zook is a seasoned growth marketing strategist with extensive experience in various roles, including Senior Growth Marketing Manager and Engagement Growth Marketing Manager at Lyft. Zook has also served as a Marketing Manager at Farmer's Business Network, Inc. and held positions at The Climate Corporation, focusing on customer success and sales operations. Additional experience includes consulting on social ads at Wholeshare. Zook holds an MBA with a concentration in Marketing Data Analytics from Colorado State University and a certificate in Experimentation and Testing from Reforge.
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Right Side Up
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Right Side Up is a collective of premium marketing talent—with all of the marketing chops, and none of the agency fluff. We’re trusted by the most respected early-stage ventures, the fastest growing tech companies, and well-established Fortune 500 teams to do one thing better: growth. We’re marketers-in-residence (MIRs) with deep in-house experience, serious strategic skills, and executional expertise. We’re here to help you develop customer acquisition strategies, concept creative campaigns, solve attribution challenges, scale teams, or pinch-hit whenever you need. Simply put, we're the marketing team we would have hired when we were in-house. Strategic. Creative. With poachable talent. And total transparency.