S. F. Denim
Asif Mortuza started their work experience in 2014 as a Merchandiser at SF Denim. Asif then became the Head of Operations in June 2019 at the same company. In July 2019, they also became a Co-Founder of The Lux Porter From Australia. In 2020, Asif joined SF Washing as the Head of Operations. Finally, in February 2017, they co-founded Amayrooh.
Asif Mortuza completed their Bachelor's degree in Business, Management, Marketing, and Related Support Services at the University of Wales, Cardiff from 2010 to 2013. Prior to that, they pursued a Bachelor's degree in Marketing/Marketing Management at the London School of Commerce in London, United Kingdom from 2009 to 2011. In addition to their formal education, Asif has obtained several certifications, including a Fundamentals of Digital Marketing certification from Google Digital Garage, an Inbound Marketing certification from HubSpot, and a Coronavirus disease (COVID-19) certification from MuktoPaath. Asif also achieved a Bachelor of Arts with Honours in Business Studies from the University of Wales, Cardiff in March 2013.
S. F. Denim
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S. F. started its garments manufacturing industry in the nascent days of the industrial sector in Bangladesh in 1987. Since then on S. F. strides on the path of operational excellence through quality, efficiency and sustainability across its end to end apparel manufacturing process. Central to S. F.’s business philosophy remains its core commitment to environment and society. Our vision is to maximize the customer’s satisfaction by supplying the best sellable readymade garments at a competitive price both in niche and mass market segments. S. F.’s mission is to utilize the inherent potential of the most significant resources of the industry; human capital and technology towards a sustained growth. In the manufacturing process, we follow the best industry practices in all spheres of activities in a safe and healthy work place environment. Collaborating with the supply chain partners, S. F. has built a solid and lasting business relationship with leading global brands like United Colors of Benetton, C&A, H&M, Mothercare, Carrefour, s.Oliver and many others. For nearly three decades we have been a reliable supplier for bottom wears in the retail market for Europe and The US. S. F. is a fully complaint, Accord certified manufacturing facility which has 5 industrial units, with a combined capacity to produce 1 million pieces of shorts and trousers per month both in Denim and Non Denim. It has its own state of the art green laundry facility, fully equipped with all European machinery and an in-house lab including a biological Effluent Treatment Plant.