SALT XC
Jaineeka Shah, CHRP, is a skilled Human Resources professional with diverse experience across various organizations. Currently serving as the People and Culture Manager and Human Resource Generalist at SALT XC since January 2022, Jaineeka has previously held roles such as Human Resources Coordinator at Live Nation Entertainment, where responsibilities included payroll administration, benefits management, and full-cycle recruitment. Earlier experience includes roles at Charm Fertility Oakville as a Human Resources Associate, a virtual internship at GE focused on process improvement, and administrative positions at Menasha Corporation and The Central Group, where Jaineeka contributed to onboarding, process efficiency, and data management. Jaineeka holds a Bachelor of Commerce degree in Human Resources/Organizational Behaviour and Retail Management from Ryerson University.
SALT XC
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Salt XC is an agency driven by the philosophy of Experiential Commerce™. Our unique framework for designing better consumer experiences that earn attention and drive action. We take an integrated approach that connects your consumer’s online and offline experiences through data, media and the memorable moments that drive brand transactions.