SESTEK
Baran Bursaligil has a solid background in marketing, with extensive experience in various roles. BARAN started their career at Garanti Bank as an Analyst and later became a Senior Marketing Analyst. Baran then moved to Vodafone, where they worked as a Senior Marketing Associate and later as a Digital Marketing Manager. BARAN left Vodafone in 2013 and joined TBM Consulting as a Startup Consultant, helping launch the online media startup STORIA in the Turkish market. Afterward, Baran joined Pisano as a Marketing Manager, where they achieved significant revenue growth in multiple regions. Currently, Baran is the Head of Marketing at SESTEK, overseeing all marketing activities and strategies for the company's AI-powered products.
Baran Bursaligil holds a Master of Business Administration (M.B.A.) degree in Business, Management, Marketing, and Related Support Services from The George Washington University School of Business. Prior to that, they obtained a Bachelor of Science (B.S.) degree in Engineering from Istanbul Technical University. Additionally, Baran Bursaligil has earned a certification in Product Marketing from Cornell Johnson Graduate School of Management in March 2021.
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SESTEK
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Sestek is a conversational automation company working on AI-powered solutions for customer service since 2000. Our R&D team of 100+ engineers develops conversational products built on technologies such as speech recognition (SR), natural language processing (NLP), and voice biometrics. We help digitize customer service operations of 400+ enterprise clients in 20 different countries around the globe. Sestek was acquired by Unifonic, one of the leading Communications Platform as a Service (CPaaS) providers, in 2022. OUR PRODUCTS Knovvu Virtual Agent With 100% in-house developed Speech Recognition (SR) and Natural Language Understanding (NLU) technologies, Knovvu Virtual Agent understands customer intent and responds without the need for live agents. Our market-leading speech recognition accuracy rate enables Knovvu Virtual Agent to effectively automate simple tasks, help increase self-service and decrease costs for customer service operations. Knovvu Analytics Knovvu Analytics collect 100% of customer interaction data at customer service channels and convert it into meaningful information for decision-makers. The solution provides critical insights to understand customers better and help to improve their experiences. Equipped with advanced quality management tools, Knovvu Analytics enable supervisors to objectively score and maximize agent performance with tangible feedback Knovvu Biometrics Monitoring more than 100 unique parameters of the voice, Knovvu Biometrics can authorize callers within seconds. Being a language, accent, or content independent, it provides a seamless experience in real-time.