Sidetrade
Mark Sheldon is an accomplished technology executive with extensive experience in the software industry. Currently serving as Group CTO and CTO of Sales & Marketing Solutions at Sidetrade, a leading European AI software company listed on EURONEXT, Mark has significantly contributed to the company's growth since January 2017. Prior experience includes co-founding and serving as CTO at BrightTarget Ltd, a machine learning platform that was acquired by Sidetrade in 2016. Mark has also held the role of Digital Development Manager at RWE npower, where responsibilities included leading large teams and driving strategic technical initiatives. Earlier career highlights include working as a Senior Web Developer and Software Consultant, focusing on enterprise-level software solutions for major clients. Mark holds a Bachelor of Science degree in Computer Science from Nottingham Trent University.
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Sidetrade
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Sidetrade SA is a France-based software publishing company. It supplies companies with predictive analytics for managing the Business-to-Cash cycle. The Company's Cloud technology, complementary to enterprise resource planning (ERP) provides Finance Departments with a management console, offering visibility of the customer relationship and control and forecasting of financial flows. The Company offers four technology solutions: Sidetrade Network (Intelligent Credit Management Software), Sidetrade Mobile (Financial Management Mobile Application), Digital Collection (Interactive Digital Invoice Dunning) and Euler Hermes Intelligence (Customer risk management application). In addition, Sidetrade SA offers such services as consultancy, outsourcing, audit, and litigation recovery. With customers of all sizes and from all sectors from around 65 countries, it enables approximately 100, 000 users to collaborate via its Cloud and accelerate cash-flow generation. It operates through C-Radar.