Allison Green

Allison Green is the Director of Cause Marketing and Workplace Giving at Habitat for Humanity-International, serving as the subject matter expert to advance global cause marketing campaigns and partnerships. Her focus is to lead the development and roll-out of Habitat’s multi-channel, integrated national Cause Marketing platform, broadening the base of support for the Habitat mission. With a diverse background in shopper marketing, Corporate Social Responsibility and brand planning, Allison has a passion for developing targeted, holistic campaigns for social good that generate strategic, ambitious and unprecedented results. Honing her craft at agencies including The Integer Group, Linhart McClain Finlon, Two West, and Acumen London, she’s guided numerous industry- and category- leading brands through segmentation research, brand identity explorations and cause marketing activations. As a former agency colleague puts it, “Some seize opportunity, Allison manufactures it.” A Colorado-native, she holds a Bachelor of Science degree in Advertising from the University of Colorado, Boulder.