Spark Foundry
Wasef Burbar is an experienced digital marketing professional currently serving as Associate Director, Performance Media at Spark Foundry since January 2022, focusing on clients such as Pizza Hut and The Habit Burger Grill. Prior to this role, Wasef held multiple positions at Affinitiv Advertising, including Director of SEM Operations and SEM Operations Manager, where responsibilities included managing SEM campaigns and agency partnerships. Earlier career experience includes roles as Digital Media Buyer at Spigot, Inc., Advertising Strategist at Dealer.com, and Logistics Specialist at Allyn International. Wasef began a career in gymnastics coaching and education, highlighted by time at Penn State University, earning a BA in Economics from 2014.
Spark Foundry
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Spark Foundry is a global media agency brand within Publicis Media, a key division of Publicis Groupe [Euronext Paris FR0000130577, CAC 40]. Spark Foundry harnesses a startup spirit with a powerhouse soul by combining an entrepreneurial, innovative business approach with the resources, capabilities, and marketplace reach of Publicis Media, Ad Age’s 2023 “Agency Network of the Year.” The agency leverages best-in-class industry talent in over 50 countries across the world, including the USA, UK, MENA, Poland, Australia, and China. Spark Foundry has received numerous industry accolades, including Ad Age's 2022 "Media Agency of the Year,” Adweek's 2022 "U.S. Media Agency of the Year,” and a shortlist for Campaign US’s 2023 “Media Agency of the Year.”