SPELL
Carlie Matthews is an experienced Human Resources professional, currently serving as the Human Resources Manager at Spell & The Gypsy Collective since March 2020. Prior to this role, Carlie held positions as HR Business Partner and HR Consultant at Boardriders from October 2017 to March 2020, and as HR Business Partner and HR Coordinator at Retail Food Group from February 2014 to September 2017. Carlie's educational background includes a Professional Diploma in Human Resources from AHRI, a Certificate IV in HR from the Australian Human Resources Institute, and a Bachelor of Behavioural Science (Psychology) from Flinders University. Additional qualifications include an HSC Certificate from Eynesbury College Adelaide.
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SPELL
Spell is a modern-bohemian fashion brand. The story began when two sisters joined each other in the idyllic beachside town of Byron Bay, Australia, to continue a journey they'd started together many moons ago, as children. Inspired by far-off places, vintage treasures and childhood memories. The sisters' designs allude to the dreams of their Latvian grandparents who fled war-torn Europe bound for America, but for a twist of fate ended up in a dusty refugee camp in Australia; to their hippie parents, a leather craftsman and potter, who in the 1970s hopped from town to town following their own wild dreams. Most of all, Spell's flowing, feminine dresses, love of turquoise, florals and age-old lace, whisper to the sisters' own childhood. Spell taps into that sense of nostalgia, beauty and freedom that so compliments the female spirit. The vibrant, expressive part of you that emerges on vacation, or mid-strut at a festival, Spell brings that spirit to life, wherever you are. All garments are proudly designed and sampled in the Arts & Industry Estate of Byron Bay, and produced ethically in factories around the world.