Staysure Group
Sarah Faber Petersen has a diverse work experience spanning various roles and companies.
Sarah Faber is currently working as the CRO Lead at Staysure Group since August 2023.
Prior to this, they worked as a Senior Advisor at Forte Advice from January 2023 to August 2023.
In 2020, they joined iTech Media as a Senior UX Researcher & Designer from March 2022 to October 2022, and as a Senior CRO Specialist and Growth Hacker from July 2020 to March 2022.
From September 2019 to April 2020, they worked as a Senior Conversion Strategist at CXL Agency.
Sarah Faber also has experience as the Head of CRO & UX at Greenlight from September 2016 to August 2019, where they developed the CRO & UX proposition and represented the agency as a speaker at conferences.
Before that, they worked at IIH Nordic as a Senior Marketing & CRO Specialist from May 2014 to September 2016, and as a Search Marketing Specialist from February 2012 to May 2014.
Their early career includes roles at Kelkoo as a UX Designer from January 2011 to November 2011, and as a UK Product Manager from June 2009 to February 2011.
Sarah Faber also worked at Yahoo!/Kelkoo as a Content Producer from September 2007 to May 2009, and at JobZonen as a Web Editor from February 2005 to April 2006.
Sarah Faber began their career as a Designer/Concept Developer during an internship at Maatschappelijke Jongeren Actie (MJA) from January 2006 to March 2006.
Sarah Faber Petersen attended the following educational institutions:
- From 2004 to 2006, they studied Multimedia Design at the Copenhagen School of Design and Technology.
- In 2006, they pursued Political Communication and Journalism at Vesalius College / Vrije Universiteit Brussels.
- In 2003, they participated in the Metafora International Art Workshop in Barcelona, focusing on independent work in still photography, short films, and painting.
- In 2002, they received training in film theory and practical film production at Drama & Filmdaghøjskolen.
- From 2001 to 2002, they furthered their knowledge in film theory and practical film production at the European Film College.
- In 2000, they studied International Studies at the International People's College.
- Lastly, they obtained a European Baccalaureate with a focus on Art, English, Danish, Geography, and Biology at the European School of Brussels from 1997 to 2000.
Additionally, they obtained the following certifications:
- Google Analytics Individual Qualification from Google in July 2012.
- Reporting & Analysis Advanced Exam from Google in July 2012.
- Google Advertising Fundamentals Exam from Google in June 2012.
- Search Advertising Advanced Exam from Google in June 2012.
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Staysure Group
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At the home of travel insurance, we strive to be the best at what we do. Over 700 people work across our brands and our head office is in Northampton. We inspire, motivate and empower our employees to be the very best through a clear vision and live by the Staysure Group values. We constantly strive to nurture our people and improve our products and services to make what we have to offer the best-in-class. We are proud that our efforts continue to be recognized year after year with a number of industry awards, such as the British Travel Awards and The Personal Finance Awards.