Izzy Laanaba

Izzy Laanaba is an experienced marketing professional with a robust background in brand management, currently serving as Senior Brand Director at T. Marzetti Company since June 2019. In this role, Izzy has been instrumental in driving growth for the New York Bakery brand through strategic planning, innovation, and successful product launches, particularly in the frozen garlic bread category. With prior experience at Hertz, Procter & Gamble, and Unilever, Izzy has demonstrated a consistent ability to enhance brand performance, manage cross-functional teams, and implement effective marketing strategies. Izzy holds an MBA from SMU Cox School of Business and a Bachelor's Degree in Marketing from ISCAE, reflecting a solid academic foundation in business analytics and marketing principles.