TATAM Digital
Valentina Tiberio serves as FP&A Manager at TATAM Digital since August 2020, where responsibilities include supporting annual strategic planning and budgeting, developing financial reporting and analytics, and conducting performance analysis to enhance operational efficiency. Prior experience includes roles as Senior External Auditor at PwC, Accountant Senior at PayXpert, Country Controller Ship Analyst and Client Financial Analyst at Accenture, and Accountant at Galia SA. Valentina's educational background encompasses a Certified Public Accountant degree from Universidad Nacional de La Plata, a postgraduate degree in Accounting, Management and Auditing from Universitat Pompeu Fabra, and additional training in ontological coaching. Valentina's expertise reflects strong analytical skills and a collaborative approach in financial management.
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TATAM Digital
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World-class, award-winning agency running UA with influencers. 🌲Planting 1 tree for every 1 video we work in 🌎 💻 Join TATAM >> 📧 Apply here: https://forms.gle/eRmfLTECoyxaLvYy8 Clients: Babbel, Blinkist, HelloFresh, Scentbird, MyHeritage, Harrys, Trainline, and many more. Overall 2021 achievements: - 3500 influencers - 4359 sponsorships - 454M views - 77 NPS - Campaigns in 17 markets, 9 languages. - Youtube, IG, Tiktok, Twitch, Clubhouse and Podcasts. Performance Saying we are obsessed with performance is a bit of an understatement. We want to see our clients succeed, above all else. We track each deal’s performance on the main KPIs that our clients need: CPM, CPI, CPL, CAC, LTV & ROAS. Proprietary tools In the same way that every user search makes the Google algorithm better and smarter, every new client and sponsored video makes us a better performance agency. We do this by 1) giving each influencer a unique campaign link, 2) measuring everything that happens when users click on the links, and 3) centralizing all campaign data in a BI solution that helps us run advanced analytics and visualizations. A result of these unique data collection and analytics efforts is TATAM.tools, a proprietary influencer tools stack, announced and launched in late 2021 Knowledge sharing We define ourselves as a knowledge company. Not just because it helps us and our clients—it elevates everyone in the industry. Our papers available for free at www.tatam.digital/papers