TAG - The Aspen Group
Kristen Adams, CMP, currently serves as Vice President of Events & Experience at TAG - The Aspen Group, a position held since April 2022. Prior to this, Kristen was the Director of Events & Experience at Popmenu, where a comprehensive Event Marketing plan was developed to enhance brand recognition. Kristen Adams also held the role of Senior Director of Meetings and Events at TAG from August 2018 to December 2021, focusing on elevating experiences across a diverse portfolio. Additional experience includes serving as Director of Meetings & Travel Services at the American Hospital Association, where large conferences and mid-sized meetings were planned, and as Director of Events at CareerBuilder, where international and domestic events were managed. Earlier career roles include Program Manager at Gavel International and Credit Analyst at BankOne. Kristen holds a Bachelor’s degree in Communications, Journalism, and Spanish from the University of Iowa.
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TAG - The Aspen Group
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When we launched Aspen Dental, we set out to break down the barriers that made it hard for patients to keep up with their dental health — affordability, transparency, and access. We knew the key to better patient care started with the provider, so we changed how the dental business worked. We built new relationships, expertise, and tools to help dentists run their businesses more effectively and better care for their patients. Fast forward, and over 25 years later, we’ve launched more than 1000 Aspen Dental locations—by doing so, we are proud to say we have changed access to dental care nationwide. But there’s more work to do. Healthier, happier smiles were just our beginning. We come together to launch TAG – The Aspen Group, and we are officially expanding beyond dental to embrace a new vision. As we transform Aspen Dental, Chapter, ClearChoice, WellNow, and AZPetVet into one family, we’re setting out to achieve one simple goal together: to bring better healthcare to more people - because we believe in a future where health and wellness is accessible for all. While our vision now is broader, how we achieve it remains the same. The best care starts with the provider, and TAG exists to power them so they can meet patients where they are, no matter their specialty, and deliver better care. Because we know that at the end of the day, better healthcare is simple — empower the provider and their teams and the rest will follow. United as one group, we’re not just breaking down barriers, today we’re breaking through. We’re challenging the status quo. Together we can prove healthcare can be better for both providers and patients. Together we can bring better healthcare to more people.