The Creative Partners Group
Meg Madsen currently holds the position of Senior Account Manager at The Creative Partners Group since January 2022. Prior to this role, Meg Madsen accumulated extensive experience at Sony Music Entertainment from 2002 to 2021, where responsibilities included serving as an Account Executive focusing on business plans and sales strategies for top retailers, managing vendor inventory as an Analyst for Best Buy and Target, and overseeing national retail advertising budgets as the Associate Director of National Accounts. Earlier in Meg Madsen's career, the role of Account Service Associate at Warner Music Group contributed to market share growth through data management for national and local sales initiatives. Meg Madsen earned a Bachelor of Fine Arts in Graphic Design with a concentration in Marketing and Advertising from Bowling Green State University.
The Creative Partners Group
The Creative Partners Group is a comprehensive retail firm that takes a consumer-centric, collaborative approach to helping our partners grow their businesses. We offer the multi-dimensional expertise, necessary for making a brand successful in a constantly changing landscape. SALES Operating as a direct extension of your business, our sales and account management teams help build effective relationships, maximize sales performance, and operate as best in class retail partners. INSIGHTS With proven data and analytics methodologies and tools, our category insights team develops a holistic understanding of your consumer, product assortment and categories; building and executing strategies that help brands achieve their right to win. DESIGN Our design team creates branded experiences that disrupt, drive, and hold relevance. From packaging, to in-store, to digital and content, they work with you to develop turn-key design solutions. DIGITAL Our digital team builds and amplifies digital strategies that reveal untapped customer segments, increase conversion, and grow your bottom line. Constantly translating best practices into a productive digital presence, they are able to help our clients meet and exceed their business objectives in the digital space. Our office headquarters is centrally located in downtown Minneapolis, with strategically placed satellite sales offices, positioning the CPG to call on any and all major retailers and development partners. Visit our site for more details.