The Directions Group
Hannah Peters has over 19 years of experience in the research and financial services sectors. Currently serving as Vice President at Directions Research, Inc. since April 2004, Hannah has held various roles including Senior Account Executive, Account Executive, Account Manager, Research Analyst, and Project Manager. Prior to this, Hannah worked as a Customer Service Representative at Fidelity Investments from October 2001 to April 2004. Hannah holds a Master of Business Administration (M.B.A.) from Xavier University, earned between 2005 and 2008, and a Bachelor's degree in Marketing from Northern Kentucky University, completed from 2000 to 2003.
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The Directions Group
The Directions Group is a strategic insights firm helping businesses grow, innovate, and differentiate themselves in the marketplace through integrated intelligence. We are curious by nature to understand human nature, driven to tackle business challenges head-on, and ready to uncover opportunities you might not even know exist. Our team of expert advisors design custom solutions that drive business outcomes that make a difference, with expertise across a range of industries, including restaurant, agriculture, health and wellness, technology, financial services, and consumer packaged goods. We understand people. We understand business. And we understand the intricate connection between the two. Ultimately, our goal is to shorten the distance between what people and the world need and what your business can deliver. Increase Brand Loyalty Differentiate Products & Brands Create Growth & Innovation Adapt to Changing Market Dynamics Optimize Customer Experience