The Directions Group
Leslie Collins is an accomplished professional with extensive experience in market research. Currently serving as a Senior Research Manager at Directions Research, Inc. since March 2016, Leslie has previously held the position of Project Director at M/A/R/C Research from December 1994 to March 2016. Leslie holds a Bachelor of Science (B.S.) degree in Marketing from the University of North Carolina Wilmington, where studies were completed between 1986 and 1990.
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The Directions Group
The Directions Group is a strategic insights firm helping businesses grow, innovate, and differentiate themselves in the marketplace through integrated intelligence. We are curious by nature to understand human nature, driven to tackle business challenges head-on, and ready to uncover opportunities you might not even know exist. Our team of expert advisors design custom solutions that drive business outcomes that make a difference, with expertise across a range of industries, including restaurant, agriculture, health and wellness, technology, financial services, and consumer packaged goods. We understand people. We understand business. And we understand the intricate connection between the two. Ultimately, our goal is to shorten the distance between what people and the world need and what your business can deliver. Increase Brand Loyalty Differentiate Products & Brands Create Growth & Innovation Adapt to Changing Market Dynamics Optimize Customer Experience