William Thorogood

William Thorogood is an accomplished design professional with extensive experience at the LEGO Group, serving as Head of Design for New Business since April 2016 and previously as Head of Product. Prior to this role, William held various senior positions at LEGO System A/S from 2005 to 2016, including Vice President of Innovation and Senior Innovation Director for the Creative Play Lab. William began their career at LEGO System A/S in roles such as Senior Creative Director and Design Manager. William holds a Master of Design (MDes) degree in Transport Design from Coventry University, completed between 2000 and 2004.