Tim Hortons
Claudia Iglesias, PhD, is a seasoned professional in marketing and consumer behavior, currently serving as Senior Manager of Menu Innovation and Senior Manager of Consumer Insights at Tim Hortons since June 2022. Claudia has an extensive academic background, having worked as a Graduate Research and Teaching Assistant and Lecturer at the Lazaridis School of Business & Economics at Wilfrid Laurier University, where Claudia was a finalist for the Laurier Student Teaching Award of Excellence in 2019 and 2020. Previous experiences include roles at the Lazaridis Institute, Schulich School of Business at York University, and various positions at Beiersdorf and GIRISSIMA.COM, with a focus on brand management and digital marketing. Claudia holds a PhD in Management with a focus on marketing and consumer behavior from Wilfrid Laurier University, as well as additional degrees from Schulich School of Business, Nova School of Business and Economics, and the University of São Paulo.
Tim Hortons
11 followers
Tim Hortons is more than a coffee shop – it’s one of the largest restaurant chains in North America and the largest in Canada. Its diverse menu appeals to a broad range of tastes, solidifying its place as one of Canada’s most iconic brands in the process. The company operates in the highly competitive quick-service restaurant sector, part of the broad multi-billion dollar food-service business. Its powerful scale and reach in Canada creates unmatched opportunities, but also the dynamic challenge of leading the industry. Tim Hortons is more than a place to work – it’s a chance to be a part of the driving force behind a company and culture so many people love. Find your role in this growing company and help us serve the neighbourhoods we call home.