Total Media
Anita Lusanska is an experienced digital marketing professional with over 15 years of expertise in paid search and online marketing. Since March 2013, Anita has held various leadership positions at Total Media, including Head of Digital Operations and Senior Biddable Director, where responsibilities include operational efficiency improvement, strategic support for PPC managers, and client engagement. Prior roles at Rapp Media, Mediaedge:cia, Slando Ltd., and Angol Bazár Kft. involved managing PPC strategies, account performance reporting, and brand development across diverse European markets. Anita holds a BA (Hons) in Business Management from Kingston University, further enhancing a solid foundation in business principles.
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Total Media
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We are the behavioural planning agency. We produce award-winning media strategies based on the knowledge of people’s behaviour; how people think, feel and act. We uncover these insights by deploying a full range of research capabilities, from ethnography to neuroscience to behavioural economics to data analytics. It’s through this behavioural approach that we deliver authentic, creative and effective media solutions.