Total Media
Claire Baker has over 13 years of experience in research roles within the media industry. Currently serving as the Research Director at Total Media since June 2010, Claire previously held the position of Research Manager at Mindshare from August 2005 to June 2010. Additionally, Claire gained valuable experience as a Research Executive at BMRB for a brief period in 2007.
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Total Media
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We are the behavioural planning agency. We produce award-winning media strategies based on the knowledge of people’s behaviour; how people think, feel and act. We uncover these insights by deploying a full range of research capabilities, from ethnography to neuroscience to behavioural economics to data analytics. It’s through this behavioural approach that we deliver authentic, creative and effective media solutions.