Tracer
Mara Trumbour has extensive work experience in various roles related to partnerships, corporate strategy, market development, and business strategy. Currently, they are the Senior Director of Partnerships at Tracer since July 2022. Previously, they worked at Clarivate Analytics, where they held the positions of Director of Corporate Strategy from May 2019 to July 2022, Senior Manager for New Markets from November 2017 to April 2019, and Manager for New Markets from January 2016 to October 2017. Before that, Mara worked at Thomson Reuters as a New Markets Manager from January 2016 to January 2017 and as a New Markets Product Specialist from November 2014 to January 2016. Mara began their professional career at NorthPoint Printing, where they served as an Account Executive from December 2010 to February 2013 and as a Product & Marketing Specialist from July 2007 to December 2010.
Mara Trumbour has a Bachelor of Applied Science (B.A.Sc.) degree in Marketing from Bentley University. Mara also holds a Master of Business Administration (MBA) degree from Bentley University, with a concentration in management. Prior to their university education, they attended Medfield Senior High School. Additionally, they obtained a certification as a Pragmatic Marketing Certified professional from Pragmatic Marketing in November 2014.
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Tracer
Tracer accelerates Brand Success for the world’s most-loved brands, including four of the top five most valuable global businesses. In today’s landscape of highly sophisticated digital threats and hyper-competition, the stakes have never been higher for businesses to identify risks and opportunities across the evolving digital universe. The Tracer Platform mitigates digital brand misuse to preserve authentic customer interactions and uncovers new categories of dynamic market insights to fuel better business decisions.