Choucri Asmar

Choucri Asmar currently serves as the Chief Providers Officer, Customers & Experience at Vezeeta since October 2021 and has been the President of the Heliopolis Heritage Foundation, a community NGO, since September 2015. Previously, Choucri Asmar held various roles at AXA, including Chief Client Officer and Head of Partnerships & Strategic Projects, from February 2015 to September 2021. Professional experience also includes positions at Mondelēz International, AstraZeneca, and Fayrouz International - Heineken, among others. Choucri Asmar holds an MBA from the University of Paris I: Panthéon-Sorbonne and a Bachelor’s degree in Economics from Cairo University, complemented by an Egyptian Baccalaureat in Mathematics from College de la Sainte Famille - Jesuites.